"Let's give them something to talk about:" Icosystem CTO's opinion piece on Word-of-Mouth
Icosystem Corporation Press Release
Cambridge, MA - 11 February 2008

Let's give them something to talk about: How word-of-mouth impacts media activities

Paolo Gaudiano, CTO, Icosystem Corporation

An opinion piece by Icosystem's CTO, Paolo Gaudiano, has appeared in the Winter 08 issue of the MRCC Review, the newsletter of the Media Research Club of Chicago.

A copy of the article can be downloaded from the Icosystem web site or directly from the MRCC's newsletter archive.

About Icosystem Corporation

Icosystem Corporation, a strategy consulting firm in Cambridge, Massachusetts, has emerged as a leader in the development of business applications for network theory and complexity science. Using the tools of complexity science and advanced computational techniques, Icosystem provides a highly flexible and cost-effective technology platform for exploring business problems and discovering or designing strategies that have significant impact. Icosystem's approach uses realistic models of complex business environments and evolutionary and distributed computational techniques to validate new business ventures or improve the performance of existing enterprises.